Education
Columbus, OH
August 2021 - May 2025
The Ohio State University | Max. M Fisher College of Business
Bachelor of Science in Business Administration
Specialization: Marketing
Minors: Business Analytics & Fashion and Retail Studies
GPA: 3.76/4.0
Dean's List: Fall 2021 to Fall 2024
Work
Experience
Columbus, OH
January 2025 - Current
Gahanna, OH
May 2024 - August 2024
Pataskala, OH
June 2023 - August 2023
The Ohio State University
Marketing Teaching Assistant
-
Facilitate discussions in breakout sessions, address student inquiries, and provide individualized support to a class of 60 students to enhance understanding of course material
-
Identify opportunities for lesson improvement, incorporate updated resources, and explore innovative methods for integrating AI tools into the curriculum
-
Maintain accurate records of student progress and participation, preparing detailed reports for instructional review
Visit Gahanna
Marketing Intern
-
Assisted in the planning and execution of the annual Columbus Blues and Jazz Festival, a three-day event attracting 20,000 attendees, ensuring smooth operations and an enhanced experience
-
Designed and implemented spreadsheets to improve financial reconciliation processes, increasing accuracy and efficiency in tracking event sales and income
-
Enhanced communication and management for 300+ volunteers with improved organizational materials for scheduling, role assignments, and coordination
-
Contributed to content calendar planning by analyzing insights from digital dashboards, optimizing marketing strategies, and increasing audience engagement
KnitWell Group
Marketing Technology Analyst Intern
-
Collaborated with cross-functional stakeholders across Lane Bryant, LOFT, and Ann Taylor brands to implement and optimize technical solutions, supporting loyalty programs that engaged over 1 million members
-
Partnered with business teams to document loyalty enhancement project requirements and subsequently translated these into technical specifications
-
Utilized Jira to manage deliverables for multiple loyalty program initiatives, ensuring timely implementation of features like Refer a Friend and point history tracking, which boosted customer loyalty and program participation
Leadership
& Development
Columbus, OH
August 2023 - May 2023
Consulting Industry Immersion Program
Student
-
Selected for an exclusive program focused on consulting frameworks, ethics, and project management, gaining hands-on experience in solving complex business challenges
-
Delivered acquisition and retention strategies for a personal AI stylist startup, leveraging demographic analysis to boost user retention and expand the client base
-
Proposed actionable recommendations for Nationwide to enhance its Smart Home offerings, based on comprehensive research of the Matter standard and its potential for improving data collection, security, and customer engagement
Certifications
September 2024
Amazon Sponsored Ads Certification
Amazon
-
Skilled in leveraging Amazon’s advertising platform to create targeted campaigns, boost product visibility, and maximize return on ad spend (ROAS) through strategic bid management and keyword optimization